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Organising a home sale: 5 tips
26 MAY 2017
Would you like to set up as a Home Based Independent Retailer ( VDI ) but don't know how to begin your very first sales meeting? That's normal! Elora, the ready-to-wear home shopping brand, has some tips on how to get your potential customers together for an exceptional shopping day!
1. Familiarise yourself with Elora meeting sales!
"Veni Vedi Vici" said the famous Roman emperor Julius Caesar. That's your motto! A phrase to be taken figuratively, of course, because selling from home is not about power but about a relationship of trust.
Organising your own door-to-door sales meeting requires you to master the codes, rhythms and best practices that govern a meeting between hostesses, customers and independent home sellers. Before becoming an accomplished sales consultant yourself by organising your own home sales, we recommend that you attend a sales meeting as a guest of a hostess! This experience will give you the opportunity to familiarise yourself with Elora's fashion pieces, touch the fabrics, listen to the reactions and understand the expectations of your future customers... In short, it's a real godsend!
You can also read our many testimonials on the subject.
Contact an Elora home assistant
2. Finding one or more hostesses
At first, this may seem like a difficult task, but never fear... you'll always have a neighbour, a friend, a cousin, a sister or a colleague who'll be delighted to organise your first sales meeting and spend a few hours in perfect company! As an independent door-to-door salesperson, the hostess will be your partner, making her living room or dining room available for a few hours. With her, you'll set up the Elora products before your customers arrive. Afterwards, you can even use your meeting sales as a one-off opportunity to recruit new hostesses from among your guests.
Our tip: pamper your hostesses! The friendlier the contact, the more you'll be able to multiply your sales opportunities at home meetings and therefore increase your turnover.
Read the testimonial from Céline, hostess at Elora.
3. Be the queen of organisation
Preparing for an in-home sales meeting takes time. As an Independent Home Salesperson, you'll be in charge of organising the whole shopping experience.
-The first step will be to agree with a hostess to allocate a small space in her home for the home sale.
- The second step will be tosend invitations to your potential customers at least 7 days before the sales meeting. Inform them of the venue, the exact time slot (1 to 2 hours), the limited number of places (it's advisable not to exceed 10 people) and your contact details. Be persuasive!
- Finally, two days before the door-to-door sales meeting, send a reminder to your guests , reiterating the above points.
- During the sale, inform them of the parcel delivery process (at Elora, overall delivery is made to the Sales Consultant's home, with distribution of the parcels. Home delivery is possible for a fee).
4. Maintain the link!
Whether in your professional or personal life, human contact and emotion are at the heart of our decision-making and our commitment. During sales meetings, we strongly advise you to listen to your customers. They will then give more credence to your judgement and advice.
After the door-to-door sale, write to your customers to thank them for coming, tell them about forthcoming meetings, ask them to become a hostess, thank your host... in short, be the Independent Home Salesperson they've always dreamed of!
5. Have fun and be free!
As an Elora VDI, you are 100% free to manage your schedule as you see fit. You choose your hostesses, set your sales in home meetings, decide how fast you want to work... you're your own boss!
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