BECOMING A GOOD LEADER

In its simplest definition, a "leader" is a genuine leader who guides a group towards a common goal by linking his or her interests to those of the group.

BE INSPIRING

A good leader is above all someone who is passionate and exciting. Being inspiring as a leader means knowing how to talk about your product/service relentlessly, knowing how to take risks to develop your business, and making and carrying through difficult decisions. It's a combination of actions, not words, that will ensure that the people around you admire and respect you for your true worth. Read our article on Empowerment Women - When women take power.

BE OPEN TO CHANGE

Every sustainable organisation needs a healthy dose of innovation if it is to prosper effectively! Get informed, read, meet people and learn about other techniques and tools specific to Home Sales. There's no doubt that you'll find inspiration and creativity for your own Elora fashion consultant business!

BE ENCOURAGING

As an Elora Independent Home Sales Representative, your core business is based on human contact and communication. Customers, hostesses, the VDI network... you'll be working with a wide range of people who need to be reassured, pampered and encouraged. Taking an interest in them will make a big difference to their involvement and to the development of your business. Express your sincere thanks, and you'll see that it pays off!

BE METHODICAL

Create business routines for yourself! As a freelance home sales assistant, it's a good idea to set aside certain times of the week for certain tasks: cold calling, door-to-door sales, hostess meetings, recruiting new home sales assist ants, and so on. By creating habits, you can establish a framework and become more efficient! Read our article on the right tools for success in Home Sales.

KNOW HOW TO DELEGATE

Alone you'll go faster, together you'll go further! The talent of a good leader is knowing how to identify the skills of each person and take advantage of them. To do that, learn to delegate and to trust! By giving your employees responsibility, they will be able to demonstrate their motivation and potential. Give them the chance to demonstrate their talent!

CHALLENGE YOURSELF

A little clear-sightedness never hurt anyone! To be a good leader, you need to be able to assess yourself, identify the areas of tension that are hindering the smooth running of your VDI business, and question the organisation you have set up so that you can always optimise it. Review your customer management, your sales pitch, the frequency of your in-home meetings, your colleagues, your commitment... and constantly improve on what already exists!

Elora's director, YVES DUPLATRE, gives you his advice on how to succeed in Direct Selling!